Creating a sub brand identity for a global IT business
We were approached by Fortitude MSP, a division of FNG Global, to develop a bespoke brand identity for their managed service provider offerings within the UK. The brand needed to complement their parent company's identity whilst remaining distinctive enough to function independently.
A cohesive visual identity
Initially, the brand was applied to a series of high-profile keynote presentations targeting the funeral services sector across the UK. Subsequently, the distinctive colour scheme was extended to stationery, exhibition stand design and brochure materials, creating a cohesive visual identity throughout all customer touchpoints.
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