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How to promote your mobile app listing in the app store

Getting your mobile app noticed in a crowded app store, whether that’s with Apple or Google, is challenging. With millions of apps vying for attention, a well-crafted listing is crucial if you want to stand out from the crowd and attract users. Here are some effective strategies for promoting your mobile app listing.

How to exhibit successfully - Driving expo success (Part 1)

Exhibiting at trade shows and expos is a highly effective marketing strategy for B2B marketers, and shows deliver more benefits than just lead generation. They help you to research and investigate new markets, understand customer pain points and try out new sales strategies

Why do some mobile app projects fail?

Mobile apps are an integral part of daily life but not all mobile app projects are successful. In fact, many of them fail to even make it to the launch stage. This raises the question, why do some mobile app projects fail?

Dealing with negative reviews: what to do if customers complain

With the rise of online platforms and social media, it's easier for customers to voice their views than ever before. Negative reviews damage your reputation so it's crucial to handle them effectively to maintain good public relations. Find out what to do if customers complain and how to manage online reviews.

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