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What do search engines know about my website?

12th September 2008

1-minute read

Your prospective customers probably vet possible suppliers by checking out their website so a strong search engine presence is vital if you want to be found...

Is my site indexed?

A search engine "indexes" a website when it visits the site and builds a list of its pages. The process is often known as "crawling" or "spidering". Check if your site is indexed by entering "site:" in the search box, followed by your website address.

The results summary tells you how many pages of your site are known to the search engine:

How well has my site been indexed?

Now look through the details of each indexed page. The title (main link in blue) and the summary reveal what the search engine knows about your site. Ideally, these details should be descriptive and highlight succinctly what your business offers:

If your company name is repeated in every title, or you see "Untitled Document" for some titles, or the summary is largely uninformative, your site is suffering from a weak search engine presence.

Jeremy Flight

Jeremy Flight

Technical Director

Jeremy Flight

About the author

This article was written in September 2008 by Jeremy Flight, Technical Director at Rubiqa.

He has worked in the web design industry since 1999 and has helped many private businesses and public sector organisations with complex website projects. As the technical lead at Rubiqa, he is the primary contributor to our software products and is involved with projects relating to website design, eCommerce, database systems and mobile apps.

Away from work, Jeremy is a qualified cricket coach and works with junior players at his local club. He is also interested in property investment, golf, photography, playing the piano and holidaying in France.

Connect with Jeremy Flight on LinkedIn

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